5 Rules of Social Media Optimization (SMO)
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5 Rules of Social Media Optimization (SMO)
Rohit Bhargava was credited with inventing the term SMO. His original five rules for conducting Social Media Optimization are: 1. Increase your linkability 2. Make tagging and bookmarking easy 3. Reward inbound links 4. Help your content travel 5. Encourage the mashup 6. Get communities connected