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Leatrice's Lessons: Part 4 of 4: Color Trends Lasting longer than they should

The movie Shrek brought out lime green. Normally lime green would have died a long time ago, but thanks to the sequel of Shrek, lime green stayed on the radar. Movies with sequels that have the main character in a bold color will make a color last longer. Don't underestimate the power of children's taste in color. It influences the market.

Source: 11/17/2004 talk by Pantone Insitute Director Leatrice Eiseman at a Unisource/International Paper breakfast


Posted by: spudart on Dec 20, 04 | 5:00 am  |   [1991] Hits  |  color permalink

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so yellow should be super popular too, because of spongebob. or is it? is yellow popular? i don't recall seeing a lot of it around.

Posted by: laura on Dec 20, 04 | 7:22 am


If Shrek hadn't brought lime green back, the revival of the preppy look certainly would have. Don't underestimate the power of revived trends. They influence the market.

Posted by: Tom on Dec 20, 04 | 9:37 am


preppy people wear lime green? i thought they wore navy blue and plaid and penny loafers and sweaters tied around their necks.

Posted by: laura-at-school on Dec 20, 04 | 9:38 am


i like to call the preppy look "academic." Makes it sound smarter instead of... hmm... the word "preppy" sounds soo... something.

Posted by: spudart on Dec 20, 04 | 9:39 am


The Preppy look is back in full force ... and I couldn't be happier!

I'm breaking out the lime green and shocking pink outfits, my interchangeable watch bands, my Weejuns and L.L. Bean gear!

Posted by: Tom on Dec 20, 04 | 9:46 am


do pocket protectors fall under this category? I HOPE SO!

Posted by: spudart on Dec 20, 04 | 9:52 am


If you'd like me to do a complete run down of the different types of Preppies, I'd be happy to do so.

The short answer to your question is "yes" ... but only for the Aesthete

Posted by: Tom on Dec 20, 04 | 9:57 am


there are different types of preppies? this sounds like an interesting list.

Posted by: spudart on Dec 20, 04 | 10:01 am


lime green and shocking pink sound like Cyndi Lauper, not Preppy Person.

Posted by: laura-at-school on Dec 20, 04 | 11:55 am


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Hi. I'm Matt Maldre. Every single weekday my blog on spudart.org has a new post with an original idea or discovery. Be sure to stop by daily to see what's happening.




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