I’m designing a brochure for KRT Campus, and I was looking for some dramatic images. Normally, you’d do a search for: drama, dramatic, powerful, happy, sad, joyful, and all those other words in the thesaurus. But here’s a trick… look for the verbs that play out those adjectives. The two best ones were: cry and jump. Crying images are ALWAYS dramatic. And people jumping. Well, people jumping are gonna be great happy photos or sports players in their most dramatic moments of action.
The ultimate would be someone jumping AND crying. Or would the two cancel each other out?
did you use any images of people crying in your brochure? probably that wouldn’t be the best attitude to illustrate about college. 😉
You should be calling your rep at Getty Images 😉
Getty has the best selection of images. And their sales reps are the best. And don’t forget about Getty’s video library! They are the only place to go.
i use getty’s comp downloads for my class projects.