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What is the meaning of the red in the Super Bowl 51 logo?

Super Bowl logos of 2010, 2011, 2012, 2013, 2014, 2015

Since 2010, the Super Bowl didn’t use any color in their logo.

Super Bowl LI 2017 logo

For 2017, the Super Bowl 51 logo will use red. Why red?

A few thoughts why red is being used in the Super Bowl 51 logo:

  • The colors of the NFL logo are blue and red. You have a 50/50 shot at picking one of those two colors to use.
  • Red is very regal. The NFL is all big on being bigger than life. Although if that’s the case, shouldn’t they just go with purple–or even gold. Oh wait. They did gold for Super Bowl 50.
  • Red is intense, vibrant.
  • Red is also the color of blood. Shed blood. Violence, hate.
  • Maybe the NFL is predicting the winner of next year’s Super Bowl by using the colors of the winning team. Nine teams use red: Patriots, Bills, Texans, Titans, Chiefs, Falcons, Bucs, Cardinals, 49ers. One of those nine will win Super Bowl LI.

Can you think of any reasons why red is now being used in the Super Bowl LI logo?

3 Responses to What is the meaning of the red in the Super Bowl 51 logo?

  1. Matt Maldre February 8, 2016 at 10:10 am #

    It’s also amusing that the NFL dropped using the Roman numeral “L” for Super Bowl 50, because they didn’t want it to look like the Loser Bowl.

    Some people are crying about how the NFL is inconsistent that they are going back to Roman numerals. But hey, at least this is teaching everyone Roman numerals. I bet the great majority of American didn’t know that L is 50. Maybe we can all go to a Roman numeral system for all our numbers.

  2. Andrew Roberts January 31, 2017 at 6:35 pm #

    AFC host = Red border

    • Matt Maldre January 31, 2017 at 10:09 pm #

      Ahh, that makes sense. Thank you, Andrew!

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